Fast. Flexible. Sexy. SaaS

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Servoy Authors: Pat Romanski, Yeshim Deniz, Bob Cusick

Related Topics: RIA Developer's Journal, iPhone Developer, iPhone for Business, Wireless Technology Magazine, Servoy Journal

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Build Fast, Flexible, Sexy iPhone Applications in Award-Winning Servoy With ZERO Code

End-Users Can Now Create Their Own Custom iPhone Apps "On-the-Fly" Without Programming Knowledge

THOUSAND OAKS, CA -- (Marketwire) -- 01/12/09 -- Servoy, an award-winning platform provider for fast, flexible, and sexy SaaS solutions, today introduced the ONLY iPhone application builder that allows end-users to create custom iPhone applications "on-the-fly" without programming knowledge and deploy them enterprise-wide, making the very complicated task of building sexy iPhone applications, fast and flexible. The application, available at, runs on any SQL database (internal, hosted over the Internet or on a local machine) and each separate iPhone form created in the application designer can be based on different databases or tables.

Servoy 4.1 is a single code base development and deployment platform for desktop AND Web applications. Servoy 4.1 is an update to the highly acclaimed Servoy 4.0, an Eclipse plug-in, enabling Servoy developers to produce even better, more powerful enterprise-level applications using a standards-based IDE (Integrated Development Environment), including building iPhone applications.

Today over 100,000 companies and more than 20,000 developers are working with the Servoy product suite. Companies like Symantec, Stanford University, Wells Fargo, Verizon and UCLA hospital rely on Servoy for managing data and presenting it to their customers and employees through rich applications over the LAN, WAN and Internet connections. They have successfully used Servoy to transition their products to SaaS -- on time and on budget.

In his recent Dr. Dobb's article (January 2009), "The iPhone Application Builder," Servoy President Bob Cusick easily created a Servoy solution that builds iPhone apps, stating: "Whether you love or hate the iPhone doesn't really matter. What matters is Apple (and now Google) have created mobile devices that are actually compelling. They're more than just phones -- they're mini-computers in your pocket."

The Yankee Group agrees: "If a business application is for a specific type of user using only one type of device in areas where networks aren't available, it isn't an Anywhere web application -- and therefore it should be a native mobile implementation. Even in this case, some businesses may have their cake and eat it too. Servoy's 4GL application development environment can support both web-based and native mobile clients from a single code base." Source: Yankee Group Research, Inc., "Building the Anywhere Web," May 2008.

"As a former 4GL programmer, it was next to impossible for me to create applications for the iPhone," said John Allen, Stanford University researcher. "By default, you have to program in Objective C which I'm sure is extremely powerful and advanced, but too difficult to learn for normal programmers like myself. With Servoy's iPhone Builder, I can instantly create powerful data-centric and business rule driven applications with very little effort."

Fast, Flexible, Sexy Features

The Servoy iPhone Application Builder allows end-users to create great-looking iPhone web applications via an easy-to-use point-and-click interface:

-- The main "builder" application is a mini-IDE. No programming is required to create the iPhone application.

-- By specifying the metadata about the database and table, the iPhone Application Builder program will automatically create all the necessary forms and objects.

-- The builder application even includes a native client "preview" that approximates how a finished application will look, so applications can be created and tested without an iPhone.

-- The iPhone application can have edit fields and will even automatically support separate edit fields.


It's never been easier to create applications for the iPhone. Best of all, users can get started quickly in four easy steps:

-- Download the free Community Edition of Servoy Developer

-- Download the iPhone Application Builder Solution

-- Follow the installation instructions

-- Check out the sample application

About Servoy

Servoy BV, a Deloitte Fast 50 Technology company, is an international firm that creates a powerful hybrid (SaaS and on premises) development and deployment platform used by independent software vendors (ISVs), businesses and consultants in over 50 countries.

Servoy is a fast, flexible, platform-neutral platform that helps organizations build and deploy database applications much more quickly and with much less code than traditional development environments. As a hybrid platform, applications can be deployed both as a SaaS application as well as a classic on-premises application from the same code base -- without writing a single additional line of code. Additionally, Servoy is one of the only platforms that allows deployment to both a native client and/or to a browser client (pure HTML & CSS) from the same code base simultaneously.

Features of Servoy include an Eclipse-based IDE, automatic AJAX, HTTP tunneling and secure-by-default security features. With a single code base, ISVs can deploy to the Web or on premises, Smart Client and/or browser on any platform that supports Java -- as well as to any SQL database. It is the logical choice for all ISVs.

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Brenda Christensen
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